Our methods work, time and time again.
We’ve developed a proprietary methodology that draws on powerful tools of persuasion and our keen understanding of the psychographic buying drivers of the segments of your target audience.
Through a combination of creative copy writing, expert talent direction, believable testimonials, and memorable demonstration we know how to showcase your product benefits, overcome objections, and establish value for your advertised offer.
More than your creative partner…we serve your business interests too.
Our DRTV track record of success is powered by results-driven creative services and high quality production values. But we don’t stop there. Schulberg MediaWorks, and our team of best in class Response Partners, can design, build and grow your direct-to-consumer business by providing end-to-end turn key services including media buying, e-commerce, call center management, fulfillment, customer service, home shopping, retail and international distribution.
And because of our Pay-for-Performance compensation model we have a vested interest in your long-term success. This means that we are your direct response partners from day-one and will maximize profits and minimize lost opportunities that impact the bottom line.
- We’ll provide risk analysis and prepare detailed financial projections.
- We’ll conduct online consumer research to field test and fine tune proposed product positioning and pricing strategies.
- We’ll negotiate best rates with all outsourced vendors on your behalf.
- We’ll develop the most cost effective ways to create all of your video assets for TV and the web.
- We have “insider” relationships with QVC and HSN.
- We have strategic partnerships with retail distributors in the US, Canada Japan and Europe.
- And through our international partners we can distribute your product around the world.