Jon Schulberg first interviewed relationship expert Barbara DeAngelis, for one of the Tony Robbins infomercials he was producing for Guthy-Renker. Jon felt that Barbara had the “it factor “ that would make her a hit in the infomercial business.
It turns out Jon was right. SMW went on to create the DRTV campaign along with an entire product line of booklets, audio and videos called Making Love Work.
The infomercial went on to generate over $150 million dollars in sales and garnered Infomercial of the Year and Best Director Awards for Jon Schulberg.