For over 10 years, we’ve been producing ground breaking DRTV campaigns for Tempur-Pedic. Our initial infomercial campaign catapulted them into the marketplace and generated over $200 million in direct sales. DRTV campaigns produced by SMW became the cornerstone of their brand building strategy. Our iconic “wine glass” demo has become synonymous with the brand and was even immortalized by Jim Carey in the movie Yes Man. Tempur-Pedic went public in 2003 and currently has a market cap of $2 billion.